leadership Approach

I'm dedicated to fostering high-performing teams in a transformative, creative environment. My style emphasizes growth, collaboration, and positivity. Throughout my career, I’ve helped transform creative groups and built strong client and cross-company bonds.

Pet friendly environment at WeatherTech

“Of course you can bring kittens to the office.”

WeatherTech Creative Team Outing

Team outings equal great vibes - The WeatherTech Team at its finest.

Team Transformation
& Growth

At WeatherTech, I expanded and integrated the team. I recruited copywriters and integrated diverse graphic designers, harnessing their strengths. This created a dynamic blend of creativity and business acumen, invigorating our campaigns.

Relationships & Cross-Functional Collaboration

I've fostered relationships across departments like E-commerce, Digital, Product Development, Wholesale, Retail, and Production Studio. Effective communication and collaboration ensured cohesive marketing campaigns that aligned with key milestones.

Collaborative Environment &
Positive Vibes

I've instilled a culture of positivity, mutual respect, and open communication. I prioritize an approachable leadership style, active listening, and creating a space for thriving creativity. This leads to a productive and motivated team eager to tackle new challenges.

I believe that a good Creative Director works for their direct reports.

WeatherTech office is always buzzing

Office hijinks.

On set - always keeping things loose

Good times on set.

Brainstorms are always messy and fun

Classic brainstorm output - filled with wild ideas.

In Connected Marketing Summer Outing

IN Connected Marketing Summer Outing - a truly solid crew.